Restoring the Truth: Major Digital Transformation Myths Debunked 

13 April, 2022


The rise of digitalization and technological advancements are often accompanied by various myths that obstruct its true meaning.

In the past few years, digital transformation has gained much popularity, with more and more organizations embracing digital changes with regard to their business practices. However, the rise of digitalization and technological advancements is often accompanied by various myths that obstruct its true meaning. For this reason, we aim to shed some light on the most common myths with a view to restoring their true meanings. 

Myth: For embracing digital transformation, you need to implement new tech. 

Fact: Technology is an essential component of digital transformation, without, however, promising a shortcut. Hence, it is not always the first factor to consider. 

This is because, in order to embark on this long journey, you need to reimagine your entire business and align the organization’s processes and departments to what is required for becoming digital. First of all, the company’s mindset needs to change so that employees can effectively handle new technological means. Therefore, digital transformation is definitely not something that can be bought, downloaded or installed but a gradual transformative and innovative process that involves five key capabilities: strategy, product, experience, engineering, and data (the well-known acronym SPEED). Technology, however, is vital too but needs an effective collaboration among people and processes which, combined together, are the three pillars to address. MuleSoft and Deloitte Digital conducted a survey that showed how companies achieved digital transformation by making cloud computing a high-priority investment so as to unify data and support to meet evolving customer needs and raised expectations. So, before starting this process, you should clarify your business objectives, how digital transformation can add value for your customers, and identify the required internal cultural changes of your organization. 

Myth: Digital transformation is a single-minded vision. 

Fact: The process is multifaceted and requires collective effort from all departments, of all levels. 

Transformation requires teamwork, from the leaders to the partners, to employees of all levels and the customers. Transformation is definitely not a one-person job. What is utterly important is that employees are defined by diversity, equity, and inclusion (DEI) and embrace the principles that characterize these terms. This helps your organization not only to attract, but also to maintain talent. A survey conducted by Deloitte, in 2021, revealed that 67% of jobseekers see if there is diversity in the organization before accepting a job offer. A useful method for constantly improving and fostering a healthy work environment is by asking for the employees’ feedback on various matters, or even hire a third-party individual to offer a fresh perspective. Once you identify weaknesses and gaps, training is the key. For a successful organization, training is mandatory and not just supplementary. Proper and effective training helps both managers and employees to adopt forward-looking thinking and, ultimately, lead digital transformation. 

Myth: Business transformation is a one off process. 

Fact: Business transformation is a holistic and ongoing procedure that demands for a mindset shift.  

It is of vital importance to recognize that digital transformation can be a long process while many impediments and problems may appear during this journey. While one digital enhancement project can improve certain aspects of an organization, for transformation to take place, the process needs to be ongoing and cover various aspects that involve all departments. What is also to be considered is that software products and systems constantly upgrade and evolve so the same should apply to the technology you are using. Hence, a total mindset shift is imperative, something that the pandemic has brought in almost every industry. As Digital Life Index report revealed, 93% of people have been spending more or the same amount of time online than they did back in 2020 and embraced the changes they were required to do so. Thus, for effectively meeting market demands and stakeholders’ expectations, each company should strive for building a culture of transformation which, of course, demands for continuous investment in digital technologies.  

If you are ready to embark on a successful digital transformation journey, NetU has the means to cover your company’s needs, irrespective of its size. We offer world’s leading solutions such as Salesforce and Oracle NetSuite, the world’s #1 cloud CRM and ERP respectively. Our top-quality solutions along with our 30+ years of experience have enabled us to effectively complete a plethora of successful projects. Contact a NetU expert via our website at